United keeping the games going with Mattel

Melbourne United is excited to announce that one of the world’s most respected entertainment companies, Mattel, has come on board to join our family of partners.

With a purpose to empower generations to explore the wonder of childhood and reach their full potential, while creating innovative products and experiences that inspire fans, entertain audiences, and develop children through play, Mattel is the perfect partner for Melbourne United.

Across the course of the season, fans can expect to see iconic brands like UNO and Hot Wheels on display within our community events, and at United gamedays.

Fans can anticipate a series of electrifying in-game moments featuring Hot Wheels and UNO, including prominent on-court branding that will bring these brands into the spotlight. The experience will be further enriched with a variety of engaging activities and exciting giveaways, all tailored to elevate their game day enjoyment. From interactive contests to themed entertainment, this initiative aims to create a dynamic and immersive atmosphere that celebrates the vibrant worlds of Hot Wheels and UNO.

Melbourne United CEO, Nick Truelson, touched on his excitement to further grow the relationship between the club and Mattel.

“When I look at what our purpose is as a club; to use the power of basketball to inspire, entertain and enrich people’s lives, partnering with an amazing company like Mattel couldn’t make more sense,” he explained.

“For decades Mattel has used their brands to bring joy to people’s lives, young and old, which is something we also strive to do each time we take to the court.

“I can’t wait to see this partnership grow this season.”

These sentiments were echoed by Tim Nolan, Senior Marketing Director.

“We are thrilled to announce a new partnership between Hot Wheels, Uno and Melbourne United.

“This exciting collaboration blends the thrill of racing, the strategy of card games and the dynamic energy of basketball.

“Fans can look forward to a thrilling blend of sports and play that celebrates the essence of teamwork and fun!”

To learn more about Mattel’s range of spectacular brands, click here.